Warmest congratulations: China’s first Pop Mart City Park grand opening!

The first Pop Mart City Park in China will be officially opened on September 26! This is the first immersive IP theme park in the trendy toy industry in China. Located in Chaoyang Park in the golden autumn season, the park will bring us a fantastic and interesting experience. You can interact and play with your favorite POP MART characters and experience unparalleled joy and surprises! As an important urban renewal project of Chaoyang Park, it will create a fairy tale world for relaxation and let visitors enjoy the ultimate park experience in the urban forest.

Here, visitors can check in and interact with popular IP characters, get limited edition trendy toys first, and experience special foods in a fairy-tale atmosphere.

The city park is divided into four core areas, each with its own characteristics: Bubble Street combines interaction, games and shopping to make tourists enjoy themselves; the forest area restores the life scenes of Labub and the Elf Family, as if they were in a fairy tale world; the lakeside area is a paradise for food, where tourists can board the Delicious Explorer and taste a variety of exquisite desserts and drinks on the water.

Since the park is an urban renewal project, many large installations cannot be presented as expected in the park due to environmental restrictions. However, this does not affect the overall quality of the park in terms of interactive experience. By making use of lightweight interactive and non-powered devices in accordance with local conditions, visitors can enjoy an immersive play experience. In the castle area of ​​the park, Pop Mart has innovatively launched a series of derivative games with scenario tasks in the basement. These games extend the fun and interaction from a limited real-life environment to the online, using emerging media technologies to develop AR mini-games. These games not only enhance the experience of visitors, but also allow them to feel the unique charm of the combination of emerging technologies and the real world in a real and illusory, dynamic and interactive environment. In this park, visitors can not only enjoy the fun of the game, but also explore, discover and feel the endless possibilities brought by technology in the game.

On the underground floor of the castle of Pop Mart City Park, there is an immersive experience place carefully built for tourists - "Wish Journey". This experience revolves around the wish of the little princess Jasmine in the castle. It is divided into two versions, "Exhibition Edition" and "Immersive Edition", allowing tourists to get close to and experience the whole process of trendy toy production. In the exhibition version, tourists can see a variety of carefully crafted trendy toy exhibits, including the little princess Jasmine and other popular character images. These exhibits show Pop Mart's superb skills and unique creativity in trendy toy production.

In the immersive version, tourists can participate more deeply in the production process of trendy toys. They can try designing, painting, coloring, assembling and other links under professional guidance, and have the opportunity to get their own trendy toy works. This interactive experience not only increases the sense of participation and fun of tourists, but also allows them to better understand and appreciate the charm of Pop Mart's trendy toys.

Boren Culture is fortunate to work with Pop Mart to create unique amusement projects for the park. One of the highlights of this cooperation is the five lifelike IP images of Molly on the castle of the little princess Molly. These anime complement the live music narrative and can make various vivid and interesting movements in accordance with the rhythm of the music, such as conducting music, blowing horns, and hitting small drums.

The second highlight of this cooperation is the immersive experience venue carefully built for tourists in the basement of the castle of Pop Mart City Park, allowing tourists to get close to and experience the whole process of trendy toy production. The machine model project uses Labubu under PPMT as the IP image of the machine model. These machine models can cooperate with the story music on the scene and flexibly make various actions, such as playing musical instruments, tug-of-war and chopping wood. When these machine model performances are combined with the lively cartoon decorative elements on the scene, tourists seem to be in a park full of storytelling and immersion. In this park, tourists can be completely immersed in the wonderful performances and music, feel the charm of Labubu, as if entering a magical animation world.

Boren has always treated every customer with an extremely serious and responsible attitude. From design, drawing to model making and mechanical structure design, we always strictly control and track the whole process to ensure that the most perfect product is presented to customers and tourists. We are well aware of the importance of every detail, so we always adhere to high standards and the attitude of excellence. Through our professional skills and unremitting efforts, Boren has successfully created amazing works, winning the trust of customers and the love of tourists. We promise that no matter what kind of project we face, Boren will use the most professional knowledge, the most dedicated attitude, and the pursuit of the most excellent quality to provide customers and tourists with the most satisfactory services and products.

Through this cooperation, Boren Culture and Pop Mart have jointly created an amusement park full of imagination and fun for tourists. Visitors can experience the unique cultural atmosphere and entertainment activities in this fantasy world and leave unforgettable memories.